Marketing & Sales

GO-TO-MARKET SUPPORT

Marketing & Sales

At Intsel Chimos, we offer customized services tailored to the unique needs of the French pharmaceutical market.

From market insight to field execution and compliant communication, we connect your medicines with the healthcare professionals who prescribe them.

Strategic Market Analysis

Understanding the market landscape is the foundation of any successful promotional campaign. Our team conducts in-depth analyses to identify target audiences, assess competitive environments, and uncover market opportunities. This data-driven approach enables us to craft strategies that resonate with healthcare professionals and patients alike.

  • Segmentation: Identifying and categorizing target audiences based on demographics, behaviors, and needs.
  • Content Marketing: Supporting the development of informative and compliant content that educates and engages healthcare professionals.

Sales Force Excellence

Our dedicated sales team is trained to effectively communicate the value propositions of our partners’ products to healthcare professionals. Through personalized interactions and evidence-based discussions, we facilitate informed decision-making and product adoption. We make sure to maintain at all stages of the promotion plan:

  • Training Programs for the sales team
  • Relationship Management with healthcare professionals
  • Performance Metrics to monitor and improve our sales performance

Regulatory Compliance in Promotion

We ensure that all promotional materials and activities comply with French regulations and ethical standards, maintaining the integrity of our clients and safeguarding public health.

  • Review Processes: Implementing thorough review systems to ensure compliance before dissemination.
  • Documentation: Maintaining detailed records of promotional activities for transparency and accountability.